APA Style
Beer, Michael. ().
The Encyclopedia of strategic marketing management: marketing planning in a total quality environment .
:
.
Chicago Style
Beer, Michael.
The Encyclopedia of strategic marketing management: marketing planning in a total quality environment.
:
,
.
.
MLA Style
Beer, Michael.
The Encyclopedia of strategic marketing management: marketing planning in a total quality environment.
:
,
.
.
Turabian Style
Beer, Michael.
The Encyclopedia of strategic marketing management: marketing planning in a total quality environment.
:
,
.
.