APA Style

Schultz, Don, Burnett, Alan. (). IMC The Next Generation : Five Steps for Delivering Value and Measuring Returns Using Marketing Communication . : .

Chicago Style

Schultz, Don, Burnett, Alan. IMC The Next Generation : Five Steps for Delivering Value and Measuring Returns Using Marketing Communication. : , . .

MLA Style

Schultz, Don, Burnett, Alan. IMC The Next Generation : Five Steps for Delivering Value and Measuring Returns Using Marketing Communication. : , . .

Turabian Style

Schultz, Don, Burnett, Alan. IMC The Next Generation : Five Steps for Delivering Value and Measuring Returns Using Marketing Communication. : , . .